Estimate time to complete (video+text): 1 hr 25 min

Wondering how to sell your produce?

Most people don’t get into farming to become a salesperson. But, when it comes down to it, part of your role as a farmer is to sell. Being a good salesperson is actually easier than you think, and it can be one of the keys to making your business a success. And we’re going to show you how.

If you never had to sell professionally before, then the thought of talking to strangers and trying to sell yourself, your produce, and your business is a daunting task. But if you follow through with the tips and tricks in this course, you can be successful. In fact, you’ll find that you might enjoy it more than you think! 

What you’ll learn

In this course, we are going to cover all aspects of selling your produce and how to become a confident salesperson.

In this course we will discuss:

  • The sales cycle
  • General sales strategies
  • Initial contact
  • Pain points
  • Overcoming objections
  • Basic sales contracts
  • Sales tools
  • Communication methods
  • Mistakes to avoid in Sales

We sell every day without even realizing it; we all have the skills to do it, it just takes some investment in the skills and learning some key tips to help you get the job done!

Get started below!

This course is taught by Ian Friderich.

Ian Friderich has worked in various high-level sales positions in Portland and Denver. In recently years, he moved to Laramie, WY, with encouragement from his future wife and family, working as a sales account manager for several vertical farming companies over the last few years, both helping sell farming equipment, tools, and services to thousands of farmers, and coaching them on how to be successful selling their produce. Needless to say, he has a wealth of applicable experience in selling! Ian loves fishing hunting and the outdoors so the move to Laramie was a perfect fit!

If you are still having a hard time deciding what crops to produce it could be worth it to check out our Ultimate Guide to Starting a Farm! 

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