Social Media Marketing for Farmers:
Part 2 – How to Use Your Farm’s Facebook to Conduct Market Research
In order to market your farm successfully, whether in person or through social media, you must have a thorough understanding of your audience – the people who are (or could be) interested in hearing what your farm has to say.
In this webinar, part 2 of the series, we’re going to show you exactly show to use Facebook Audience Insights to understand who your farm should target.
In this three-part #UpstartWebinar series, “Social Media Marketing for Farmers” we’re going to clue you into the most effective secrets for using strategic social media marketing to promote your farm.
This is the second webinar in this series: “Part 2 – How to Use Your Farm’s Facebook to Conduct Market Research” The goal of this webinar (part two) is to help you find, research, and market to a targeted audience for your farm.
In this webinar:
Using screen-sharing technology, we’ll give you an on-screen walk-through of how to:
- access Facebook Audience Insights,
- navigate and make sense of the terminology,
- view your current audience and their demographics,
- research your local market based on their income, interests, age, and other demographics,
- and most importantly how to use this information to determine who you should be targeting and how to market to them effectively.
In part three of this webinar series, we’ll show you how to use this market research to conduct successful farm marketing campaigns on Facebook using paid ads.
To get access to this webinar replay, click “add to cart” and checkout now (Note: You must enter in an email address and password during checkout in order to proceed.) This webinar is a $10 investment and includes access to only part two of this series. You won’t find this type of honest and proven information just anywhere on the web – register now to get access to the live session and replay.
This webinar series features the expert advice of Nick Burton, owner & founder of multiple companies, public speaker, and coach of hydroponic & farm to market agricultural operations. With 20 years in the green industry, Nick has the experience, resources, and connections to bring your farm to the next level of profit and sustainable operation.